20+ Years of Purpose-Driven Design
I’m Eric, a designer with more than 20 years of experience across print, digital and motion. I started as a graphic designer, moved into digital design, and spent time as a 3D artist on visual effects and TV commercials. I then returned to design as a senior digital designer. I hold a Graphic Design degree, a Master of Animation and a Google UX Design certificate.
I’ve worked on major Australian and global brands, from press ads, posters and websites to digital out-of-home, email marketing, loyalty program launches and TV commercials. My clients include start-ups, small businesses, studios, agencies and in-house creative teams, and I’ve taught design to school kids and college students.
These days my work is mainly digital, with the occasional print project. Your design is often the first impression, and a brand that looks right gets remembered and recommended. My style is clean and clear, influenced by Japanese design and minimalism, and always shaped around your audience.
Outside client work, I create 3D visuals and have spent the past two years learning AI tools and AI-assisted coding. I use them to build my own apps and to work more efficiently for clients.
I want my design to help your business grow. Let’s talk.